Tax base growth,
end to end.
Analysis to handshake, in one engagement. Our brokerage's practice is primarily supply-side — land deals for development and landlord representation. Our structural commitment to client cities: we never steer retailers away from your market. Aligned by structure, not by promise.
Built differently — by design.
Most retail recruitment firms run two practices under one roof: a recruitment service for cities, and a tenant-rep brokerage for retailers. Those two practices have incentives that point in different directions. We chose a different structure.
One firm, two practices,
two sets of incentives.
- The tenant-rep brokerage represents the retailer in their site search — and gets paid when that retailer signs anywhere, in any city.
- The recruitment service is paid by the city, but its output is analysis and a target list. Execution typically transitions to other parties.
- Intel from broker conversations and recruitment work doesn't always flow between the two practices, by design.
- Outcomes for the city depend on factors outside the firm's direct incentive structure.
One team, one set of incentives, end to end.
- Our brokerage's practice is primarily supply-side — land deals for development, landlord representation, build-to-suit. We do represent a small number of national retailers and buyers in active site searches. When one of those retailers considers a site in a city we engage, we disclose the dual relationship to both parties in writing and document informed consent before proceeding.
- Our structural commitment to client cities: we never steer a retailer away from your trade area. If a retailer we represent fits your gap analysis, we actively work to land them on your parcels — that's exactly what you hire us to do.
- Recruitment and execution are the same workflow. The team that identifies a gap is the team that calls the retailer and closes the deal.
- Every retailer conversation, every site profile, every intel item flows into a dashboard the mayor sees. Real-time transparency, not annual reports.
- Per-retailer outcome bonuses tied to stores actually opening. We do well when cities do well — by contractual design.
A four-step system, run for you year-round.
The same methodology runs for every city we engage. Quarterly cadence in execution, daily dashboard updates, in-person briefings every ninety days.
Trade area & gap analysis
Drive-time isochrones, demographic and psychographic segmentation, retail leakage analysis. We name the dollar amount leaving your city annually and the categories driving it.
Priority site portfolio
Five to ten parcels profiled to retailer-grade specs: traffic counts, demographics within 1/3/5 mile rings, ownership, zoning, photos, plat. The materials retailers actually want.
Active retailer outreach
Thirty to fifty target retailers per quarter. Cold email plus phone plus RECon meetings. Visible to you in real time — every conversation, every status, every owner.
Brokerage close
When a deal materializes, our brokerage represents the developer, landlord, or seller. Standard commissions, paid by the principal — never by your city. Same team, end to end.
Ten deliverables. One cohesive engagement.
Every TaxBase Advisors retainer includes the same ten deliverables, scaled to your tier. Quarterly billing, daily dashboard refresh, year-round outreach.
Living trade area dashboard
Drive-time isochrones, demographics, gap analysis. Branded for your city. Refreshes daily from our working files — not a static PDF.
Retail gap analysis
Categories over- and underserved versus your trade-area peers. Ranked target list of 30–50 retailers fitting your gaps.
Priority site portfolio
Five to ten priority sites with full SiteDeck profiles: ownership, traffic counts, zoning, utilities, surrounding tenancy, photos, plat.
Council IQ intel feed
Intel email synced to your council's meeting cadence — typically bi-weekly or monthly. Neighboring cities' agendas, regional EDO/IDB activity, retailer announcements relevant to your trade area.
Active retailer outreach
Thirty to fifty target retailers per quarter. Direct outreach by us, on your behalf. Visible in your dashboard.
ICSC representation
Pre-booked meetings at RECon Las Vegas and regional Southeast — on your behalf, exclusively. Pro-rata cost split when we represent multiple cities.
Brokerage transaction support
When deals close, our brokerage handles the transaction — landlord rep, land sale, build-to-suit. Standard commissions, paid by the principal.
Quarterly mayor briefings
In-person, every ninety days. Pipeline review, deals closed, deals lost and why, recommendations for the next quarter.
Walkability + downtown audit
Annual pedestrian-friendliness assessment of your priority retail corridors and downtown core. Walking audit, photographic survey, recommendations on safety, aesthetics, signage, and tenant-mix gaps.
Incentive package coordination
When a retailer deal needs evaluation of state and local incentive packages — abatement, capital access, workforce credits, retailer-applicable economic development incentives — we coordinate with the state’s small business development network, regional EDOs, and county industrial development boards to surface the right options. Cities inherit institutional reach without paying for a separate government-relations practice.
Two founders. Same team end to end.
No analysts handing you off to associates. No client success layer between you and the people actually doing the work. You hire us; we work with you directly.
Former retail operator & corporate marketing exec, now an Alabama- and Tennessee-licensed broker. Built SiteDeck and Council IQ — the AI tools that power TaxBase Advisors' analysis layer. The operator-broker arc is why our framing of retail differs from analyst-only firms.
Co-founder and outreach lead. Carries the day-to-day retailer pipeline — the cold calls, the warm follow-ups, the RECon meeting calendar. The work that turns analysis into actual conversations with real estate directors at retail brands.
Ready to grow your tax base?
Thirty minutes. We'll walk through your trade area and three retailers we'd target in your first quarter — no obligation.